Soofia Fatima
Marketing executive @Stylib
Architects and designers expect more than static spec sheets. They want a seamless experience where they can explore your products visually, find accurate specifications, and quickly decide if they fit the project.
If you’re still sending PDFs or generic links, you’re making it harder for them and for yourself. A personalised, dynamic presentation solves this. And the best part? You can create one in just a few steps.
Why personalisation matters
When an architect reaches out with a request, they’re working on a specific vision with tight deadlines. A one-size-fits-all product catalogue doesn’t help them.
What does? A curated selection of products relevant to their project, beautifully displayed, and ready to share with their team. That’s where personalised presentations come in.
How to build a personalised product presentation in minutes
Here’s a quick process to elevate your client experience:
1. Start with the right product selection
Filter your product data by attributes like finish, dimensions, fire rating, or colour to match the client’s project needs.
2. Add visual context
Architects are visual thinkers. Include high-quality images and application photos so they can see how your products look in real spaces.
3. Include design specifications upfront
No more digging through PDFs. Provide essential specs (dimensions, certifications, sustainability data) in a clean, easy-to-scan layout.
4. Personalise the presentation
Add the client’s firm name, project reference, or a tailored note. This shows attention to detail and builds trust.
5. Make it instantly shareable
Use a link, not an attachment. Your client can open it on any device, share it internally, and always see the most updated data.
The result: faster decisions, better impressions
With this approach, you make it easy for architects to specify your products and memorable for the right reasons. No clunky downloads, no back-and-forth for updated specs, no frustration.
Stylib Showcase makes this process effortless, giving you a platform to create interactive, personalised product presentations that architects love.
Stylib Showcase lets you present your products in a format that’s built to impress with large images and clean layouts that highlight materiality, finishes, and context. Whether you’re sharing a single item or a full selection, the presentation is sharp, modern, and always aligned with your brand.
Instead of static PDFs or versioned attachments, Showcase presentations stay connected to your central product data. When you update a product, the changes automatically reflect in every shared presentation, meaning what your client sees is always accurate, current, and ready to specify.
With Showcase, you can create tailored product selections in just a few clicks, filtered by material, project type, or client need. Add a personal message, attach your logo, and share a unique link that’s easy to open, easy to share, and built to drive real engagement.
